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Swagger Eyes and SportsPath Launch to Transform Athlete Development and Bring Transparency to Youth Sports

Sacramento, CA, United States, 20th May 2026 — At a time when youth sports have become increasingly expensive, complex, and difficult to navigate, two new platforms—Swagger Eyes and SportsPath—are launching with a shared mission: to modernize athlete development and bring clarity to the path forward.

Together, the platforms address both sides of the equation:

  • How athletes train and improve
  • How families make decisions about their future in sports

Swagger Eyes is an AI-powered performance platform delivering Olympic-grade training tools directly to athletes and coaches—without the need for expensive infrastructure. It is a full athlete development system currently used by over 600 elite competitors, as well as Olympic-level coaches.

Swagger Eyes was also selected by Apple as an Emerging App, recognizing the platform’s innovation in athlete performance technology.

The platform includes:

  • Real-time sprint timing and video analysis
  • Frame-by-frame and side-by-side comparison tools
  • Integration with Apple Health, Strava, WHOOP, and Wahoo
  • Private coach-athlete communication tools
  • Live streaming capabilities
  • NIL and financial education
  • Sport-specific performance tools across 12 disciplines

“Access has always been the limiting factor in athlete development,” said founder Damon J. Smith. “Swagger Eyes puts elite-level tools into the hands of any athlete, anywhere.”

While Swagger Eyes focuses on performance, SportsPath addresses a different—and often overlooked—problem: helping families understand the reality of pursuing sports at a high level.

SportsPath is a free platform designed to guide parents and athletes through the complex landscape of youth, collegiate, and professional sports across 8 disciplines.

Key features include:

  • A guided quiz to help identify the best sport fit based on goals and potential
  • Clear breakdowns of sport-specific pathways and gatekeepers
  • Financial transparency around the true cost of participation
  • Realistic insights into college and professional advancement probabilities
  • 16 sport pathways mapped honestly
  • Education on critical decision points and development timelines

“Families are making life-changing decisions without clear information,” Smith added. “SportsPath exists to bring truth and transparency to a system that has historically lacked both.”

Together, Swagger Eyes and SportsPath represent a new model for athlete development—one that combines access, data, and education to empower smarter decisions and better outcomes.

As youth sports continue to grow into a multi-billion-dollar industry, these platforms aim to shift the focus from guesswork and gatekeeping to informed, athlete-centered development.

About Swagger Eyes

Swagger Eyes is an AI-powered athlete performance platform delivering real-time analytics, video analysis, and integrated development tools to athletes and coaches across multiple sports.

About SportsPath

SportsPath is a free educational platform designed to help parents and athletes navigate the youth sports landscape with clarity, transparency, and data-driven insights.

About Souletics

Souletics® is a technology and infrastructure company focused on building scalable systems at the intersection of AI, sport, performance, education, and workforce development. Founded by Damon J. Smith, Souletics® combines multi-disciplinary expertise in software development, mobile applications, cloud systems, athlete performance technology, and emerging AI infrastructure to create tools designed for real-world impact.

Its growing portfolio includes:

  • Swagger Eyes — an AI-powered athlete performance and development platform
  • SportsPath — a sports pathway and recruiting transparency platform
  • Fab Gap — a semiconductor and CHIPS Act education app designed to simplify advanced manufacturing concepts for students and workforce development initiatives
  • Legal Swagger — a plain-language legal education platform focused on helping people better understand their rights and legal systems

With roots spanning technology, athlete development, and workforce innovation, Souletics® is committed to building scalable systems that help individuals and organizations navigate the future of performance, opportunity, and human potential.

Company Details

Organization: Souletics

Contact Person: Joy Lewis

Website: https://swaggereyes.com/

Email: Send Email

City: Sacramento

State: CA

Country: United States

Release Id: 20052645269