Wedding Season is Coming But its Not When You Think The Best Months to Say I Do According to Search Data
Wedding season is coming and couples are searching for the ideal date to tie the knot. A new study shows how financial and seasonal factors can, and should, play a part in their planning.
Australia, 20th Jun 2025 – Wedding season is officially on the horizon, but just because it’s popular doesn’t mean it’s practical. A recent study by Best Financial Planners looked at global search trends, weather patterns, and location data to determine the best time to get married, and the results may be surprising.
The team analysed search data and seasonal trends to uncover the most sought-after wedding dates in 2025 and what these findings mean for couples planning their big day.
A wedding is often the first major financial decision made as a couple. Starting life together with less financial stress sets a stronger foundation for the future, whether that’s purchasing a home or starting a family.
The Most Searched Wedding Months for 2025
According to Google search volumes, September and October are leading the pack as the most searched wedding months for 2025 in both the UK and the US. These months offer milder weather, golden-hour lighting for photos, and generally fewer scheduling conflicts. However, with popularity comes price hikes. Venues, florists, and photographers often charge a premium for in-demand dates.
By contrast, January, February, and March showed the lowest search interest—yet these “off-peak” months can offer major financial perks, including discounted rates and greater availability for preferred vendors.
View the full data set here.
What This Means for Couples Planning Their Wedding
Couples eyeing a September or October date should prepare for competition and budget accordingly. Booking early, being flexible with weekdays, or even considering late November could provide the aesthetic of autumn without the high-season cost.
Alternatively, a winter wedding can offer better value, as venues are often more flexible on pricing and travel costs for guests tend to be lower outside peak vacation periods.
Many couples don’t realize how much the timing of a wedding can significantly impact the budget. Choosing an off-peak date not only opens up more options for vendors but also allows for better price flexibility. Timing a wedding isn’t just romantic—it’s financially smart.
While the most popular wedding months have a romantic reputation, couples would do well to consider how location, weather, and finances align with their personal goals. Whether they choose to wed in the golden glow of October or the crisp calm of February, the best time to get married is when it works best for their love story, and their budget!
About Best Financial Planners
Best Financial Planners is a trusted platform that connects individuals and couples with top-rated financial advisors across Australia. Their mission is to make financial planning accessible, understandable, and tailored to life’s most important moments.
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Organization: Best Financial Planners
Contact Person: Beth Rivera
Website: https://bestfinancialplanners.com.au/
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Country: Australia
Release Id: 20062529298