Non Zero Design Announces Navigating Design Expanding Territories Through Multidisciplinary Design
Non Zero Design expands its multidisciplinary approach, offering specialized services across industries including tech, medtech, consumer goods, and more.
India, 13th Dec 2025 – A banking application and a cookie brand have nothing in common, except that both need design. This simple observation has shaped how Non Zero Design, founded by Aman and Deep in 2020, structures its practice. Rather than forcing diverse challenges through a single methodology, the studio has built distinct operational frameworks for distinct problems. The result isn’t just another full-service agency, but a deliberate experiment in what happens when you treat design as multiple disciplines rather than one.

The studio’s work spans digital interfaces and physical products, from enterprise software to consumer appliances, even experimental food ventures. Working with early-stage startups through to established multinationals, Non Zero has developed a practice that adapts its methodology to each sector’s particular demands. Their recent recognition for multidisciplinary design excellence (India’s Best Multidisciplinary Design Studio at IBDA 2025) suggests this adaptive approach resonates within an industry increasingly skeptical of one-size-fits-all solutions.
Covering The Breadth With Sub-Wings
Perhaps the most telling aspect of Non Zero’s evolution has been its development of distinct divisions. This was a response to what they recognized as the increasingly specialized nature of design work across industries. Each division operates with its own methodology, tools, and collaborative frameworks:
factors.design emerged from the recognition that medtech and consumer appliances demand rigorous attention to regulatory compliance, human factors engineering, and iterative prototyping. Working with established brands like Mahindra, KitchenAid, Maytag, and Whirlpool, this division operates within the constraints of unified environments that connect engineering, quality, manufacturing and regulatory teams, ensuring full traceability and cross-functional alignment. The work here is characterized by extended development cycles, comprehensive documentation, and the patient refinement that complex manufacturing requires.
notforthefaint.space addresses an entirely different challenge: the velocity and uncertainty of early-stage technology companies. Here, the methodology shifts toward rapid iteration, with teams employing mobile-first designs, advanced frameworks, and Progressive Web App technologies to help startups navigate the delicate balance between innovation and market viability. The division name itself suggests an understanding of the particular pressures these clients face.
Reborn Goods represents the studio’s investment in emerging visualization technologies. As industries increasingly rely on 3D, AR, and VR technologies to reshape consumer interaction with products, this CGI and 3D studio provides clients with the ability to prototype, present, and refine products in virtual spaces before committing to physical production.
Natural Form, their cookie brand venture, might seem like an outlier, but it serves as a living laboratory for consumer brand development, allowing the team to experience firsthand the challenges their CPG clients face, from supply chain management to retail placement strategies. Also serves as a great handshake gift for relations.

Building Long-term Partnerships
Where many agencies operate on a project basis, Non Zero has invested in developing what they refer to as “foundation-first” relationships.
These relationships often begin with discovery & strategic consultation, understanding not just what a client wants to build, but why it matters to their business. This consultative approach has particular resonance in sectors like the consumer appliances sector, where comprehensive design discussions explore every way to improve device functionality while leveraging specialized manufacturing capabilities and distribution.
The studio’s work with both emerging startups and established enterprises has given them insight into different organizational needs. A multinational corporation requires different support structures than a pre-seed startup, and Non Zero’s ability to modulate their engagement model accordingly has contributed to sustained partnerships across their portfolio.

Navigating Industry Convergence & Growth
Physical products now have apps. Digital interfaces need hardware. The old boundaries no longer hold. Non Zero’s response to this convergence has been pragmatic: assemble teams that understand both the chip and the click. Their portfolio, from enterprise software to consumer goods reflects less an ambition to do everything than a recognition that modern design problems rarely fit in neat categories. Their recent recognition for multidisciplinary design excellence suggests this adaptive approach resonates within an industry increasingly skeptical of specialists who only speak one language.
Looking Forward
Agricultural sensors. Laboratory equipment. Industrial control systems. These aren’t spaces that typically attract design studios, yet they’re precisely where Non Zero sees opportunity. The studio’s next phase involves deliberately seeking industries where design thinking remains underutilized where engineering excellence exists but human interaction remains an afterthought. By merging scientific rigor with design sensibility, they aim to bring sophistication to sectors still operating with interfaces from decades past. It’s an ambitious pivot: from serving industries that already value design to evangelizing it in spaces that don’t yet know they need it.
For those interested in exploring how Non Zero Design’s specialized approach might apply to specific challenges:
- Non Zero Design: [nonzero.design]
- Technical Design (SaaS, HMI, UX): [factors.design]
- Early-stage Technology: [notforthefaint.space]
- 3D Visualization: [Reborn Goods]
- Consumer Experiments: [Natural Form]
The studio continues to explore new applications of design thinking across industries, building on their foundation of strategic specialization and collaborative practice.
Website
Company Details
Organization: Non Zero Design
Contact Person: Aman Vig and Deep Dawda
Website: https://www.nonzero.space/
Email: Send Email
Country: India
Release Id: 13122539010