Floppy Ear Issues Warning on the Dangers of Rawhide Dog Chews
UK-based pet retailer Floppy Ear has issued a warning to dog owners about the hidden risks associated with rawhide dog chews. The company highlights concerns including choking hazards, digestive issues, and chemical processing often overlooked by consumers. In response, Floppy Ear is promoting safer, rawhide-free alternatives made from natural, digestible ingredients. The brand encourages dog owners to make informed, health-conscious choices when selecting treats.
Peterborugh, UK – [9/23/25] – As more dog owners prioritise pet health and natural nutrition, UK pet retailer Floppy Ear is raising alarm bells over a common but potentially dangerous staple in many treat drawers: rawhide chews.
Often found on supermarket shelves and marketed as “long-lasting” or “great for teeth,” rawhide products may appear harmless — but Floppy Ear warns that these treats come with serious risks, and many dog owners simply aren’t being told the full story.
“We want to help dog owners make informed choices,” said a spokesperson for Floppy Ear. “Rawhide looks safe, but there’s a lot going on behind the scenes that people deserve to know about.”
The Problem with Rawhide: What Most Labels Don’t Say
Rawhide chews are made from the inner skin layer of cattle or horses. While they might resemble a safe, chewy snack, the reality is that most rawhide goes through multiple chemical treatments to bleach, preserve, and shape the final product.
Floppy Ear highlights four key safety concerns:
- Choking risk – Dogs often rip off large, tough chunks that can become lodged in their throat or cause internal blockages.
- Poor digestibility – Unlike natural treats, rawhide doesn’t break down easily in the stomach and may trigger vomiting or require surgical removal in serious cases.
- Toxic processing – Some manufacturers use harsh chemicals like formaldehyde or glue-based binders to keep the chews intact.
- Lack of regulation – Many rawhide products are imported from facilities with little or no quality control, leaving pet owners in the dark.
A Better Way to Treat Your Dog
Floppy Ear, a brand known for its rawhide-free philosophy, offers a wide selection of safe, natural chew alternatives. Free from artificial chemicals or preservatives
- Made with 100% natural ingredients
- Easily digestible and safe for sensitive stomachs
- Responsibly sourced with full transparency
“We’re not trying to scare anyone,” the brand spokesperson added. “We just believe dogs deserve treats that are as safe and healthy as the rest of their diet.”
From air-dried meat options to long-lasting plant-based chews, Floppy Ear’s product range is designed to satisfy even the most enthusiastic chewers, without the risks that rawhide brings.
About Floppy Ear
Floppy Ear is an independent UK-based pet brand dedicated to offering natural, carefully sourced dog treats and accessories. The brand’s mission is simple: provide high-quality products that support your dog’s wellbeing without compromise. Floppy Ear champions transparency, ethical sourcing, and a rawhide-free promise in everything they offer.
Company Details
Organization: Floppy Ear
Contact Person: Tim Edwards
Website: https://www.amazon.co.uk/stores/FloppyEar/page/8CAD2E68-4BBC-443B-AC92-ADE169948016
Email: Send Email
Address: Business Park, Unit 23, Mallard Road Alpha Peterborough PE3 8AF UK
City: Peterborough
Country: United Kingdom
Release Id: 23092534357