Dr Ayomide Announces Efforts to Make FemTech Trustworthy for Women and Investors
Dr. Ayomide helps FemTech startups build credible, evidence-backed products, earning trust from women and investors.
Nigeria, 3rd Feb 2026 – In the busy corridors of a Nigerian hospital, Dr. Ayomide Owodunni repeatedly noticed a pattern: women struggling with health issues that were often misunderstood, overlooked, or dismissed. Some were unsure about their cycles, others had symptoms that were ignored in prior consultations, and many quietly managed discomfort without guidance. Treating each patient brought meaning, but Dr. Ayomide felt her impact could be far greater if effective, evidence-backed solutions reached more women.
This insight inspired a bold career pivot. Dr. Ayomide left clinical practice to focus on FemTech, a rapidly growing field where startups develop innovative solutions for women’s health. She quickly observed a critical challenge: while innovation was abundant, credibility often lagged behind. Products were promoted without consistent scientific validation, messaging sometimes overstated benefits, and investor confidence could waver as a result.
Today, Dr. Ayomide serves as a FemTech Credibility Advisor, helping startups navigate the balance between innovation, evidence, and trust. “Startups move quickly, launching products, pitching investors, and communicating to users, often without fully considering regulatory and credibility risks. I help them address these early, so trust is built from the start,” she explains.
From Clinic Rooms to Strategic Influence
Dr. Ayomide’s work combines frontline clinical experience with a deep understanding of regulatory requirements and investor expectations. She assists founders in anticipating credibility challenges before they escalate, ensuring products are scientifically grounded and messaging is clear. By translating complex clinical and regulatory concepts into actionable strategies, she empowers startups to build products that users and investors can rely on.
Her insights have been featured in Women of Wearables, where she discussed inclusive FemTech design, and FutureFemHealth, analyzing the challenges of clinical credibility in startups.
Building Trust in FemTech
Dr. Ayomide’s approach is rooted in evidence, transparency, and human-centered guidance. She works closely with founders to ensure that product claims, validation strategies, and communication materials are accurate, understandable, and credible.
She offers four core services that help FemTech founders and investors catch credibility risks early, before they turn into regulatory, fundraising, or trust problems:
1. Better Woman Health Newsletter
A free weekly subscription providing insights into women’s health science and FemTech innovation. The newsletter translates complex medical research into actionable guidance for founders and investors.
2. FemTech Credibility Audit
A 5–10 day review of product claims, validation strategies, pitch materials, website content, and clinical advisor structures. The audit provides startups with a clear analysis of evidence gaps and a risk-rated action plan to support investor and regulatory scrutiny.
3. Credibility Advisory Retainer
An ongoing partnership offering guidance for product development, messaging, fundraising, and regulatory strategy. Monthly sessions help startups plan responsibly and communicate clearly with stakeholders.
4. Launch and Fundraise Readiness Review
Focused on high-stakes milestones like fundraising, public launches, or regulatory submissions, this intensive review identifies potential credibility issues and provides actionable recommendations for addressing them before they escalate.
By helping startups address potential credibility gaps early, Dr. Ayomide ensures that products entering the market are both trustworthy and effective.
Why Her Work Matters
For Dr. Ayomide, the goal is simple: women deserve solutions grounded in credible evidence, and investors deserve clarity about the products they support. “When founders prioritize credibility, women benefit from reliable solutions, and investors can make informed decisions,” she says.
Her work addresses a critical need in FemTech: bridging the gap between innovation and trust. By combining clinical knowledge, regulatory insight, and a human-centered approach, Dr. Ayomide is reshaping how women’s health solutions are developed and communicated. Her impact extends far beyond individual patients, creating a model for responsible, evidence-driven innovation in the industry.
Dr. Ayomide’s journey demonstrates the importance of human-centered guidance in emerging health technologies. She continues to work with startups, helping them navigate the complexities of credibility, ensuring that the next generation of FemTech solutions is not only groundbreaking but responsible, trustworthy, and impactful.
Learn More and Connect
- Dr. Ayomide Official Website
- Better Woman Health Newsletter
- Designing FemTech That Works for Every Woman – Women of Wearables
- Why FemTech Startups Struggle – FutureFemHealth
About Dr. Ayomide Owodunni
Dr. Ayomide Owodunni is a FemTech Credibility Advisor with a passion for bridging the gap between innovation and trust in women’s health solutions. After transitioning from clinical practice, Dr. Ayomide now advises FemTech startups, helping them build evidence-backed, scientifically grounded products that earn the trust of both women and investors. Her expertise spans clinical knowledge, regulatory insight, and communication strategies, and she actively contributes to the FemTech community through educational platforms and advisory services.
Website: Dr. Ayomide Official Website
Company Details
Organization: Dr. Ayomide Owodunni
Contact Person: Dr. Ayomide Owodunni
Website: https://ayomide.me/
Email: Send Email
Country: Nigeria
Release Id: 03022640935