Deep Marketing – Merging Marketing Science and Neuroscience for Record Results

Deep Marketing, led by Francesco Galvani, utilizes an evidence-based approach to achieve exceptional marketing results, including a 103x ROAS on Google Ads.

Italy, 23rd Oct 2025 – In an industry often influenced by opinions and unverified tactics, Deep Marketing stands out for its scientific, evidence-based approach to marketing. Founded by Francesco Galvani, a renowned marketing expert, and in collaboration with Dr. Marco D’Oria, a PhD student in Behavioral Neuroscience, Deep Marketing has redefined what it means to achieve success in digital advertising.

This innovative collaboration combines years of experience in marketing science with cutting-edge behavioral neuroscience. Their evidence-driven methodology ensures that every decision made, whether it’s crafting an ad, structuring a sales funnel, or selecting influencers, is grounded in scientific research, producing proven results for their clients.

The Success of a 103x ROAS: A Testament to Science-Based Strategies

One of the most impressive achievements of Deep Marketing came in September 2024 when the agency generated a 103x Return on Ad Spend (ROAS) for an e-commerce client through Google Ads. With a €20,000 investment, the “full funnel” strategy developed by Deep Marketing produced over €2 million in online sales, demonstrating the power of their scientifically backed approach.

“The 103x ROAS is proof that a ‘full funnel’ approach guided by science, like the one we develop through our constant collaboration with Dr. D’Oria, is not only ethical but drastically more profitable,” says Francesco Galvani, CEO of Deep Marketing. “Stellar results are not fortunate accidents; they are the consequence of a process. Every step in our workflow is designed to ensure that we create measurable and sustainable growth for our clients.”

This success showcases how a scientific methodology can not only achieve significant results but also align with ethical practices, which is a cornerstone of Deep Marketing’s mission. The company prioritizes transparency and integrity, making it a trusted partner for businesses looking for proven, ethical marketing solutions.

A Unique Blend of Experience and Science

Francesco Galvani brings a wealth of experience to Deep Marketing, with a career that spans top positions, including his role as a former marketing manager at RayBan (Luxottica). Galvani’s reputation as a thought leader in the industry is further solidified by his work as an author. His book, La Guida Scientifica per Imprenditori (“The Scientific Guide for Entrepreneurs”), compiles over 400 scientific sources into a practical guide for business owners looking to apply evidence-based strategies to their marketing.

Galvani’s efforts to promote ethical marketing practices have earned him recognition and a citation in the prestigious Treccani Italian Encyclopedia, where he is acknowledged as an authoritative voice in the “anti-fake guru” movement within the Italian marketing space. His dedication to combating misleading information in the industry has set a new standard for transparency and truth in marketing.

Dr. Marco D’Oria, who serves as the Didactic Director of Digital Campus Business School in Italy and is pursuing a PhD in Behavioral Neuroscience at IULM University Milan, plays a relevant role in Deep Marketing’s approach. D’Oria’s expertise in decision-making processes and consumer behavior is integral to the agency’s strategic approach. His knowledge informs many aspects of the marketing workflow.

Together, Galvani and D’Oria’s collaboration is a prime example of how combining business science with neuroscience can revolutionize the marketing industry. Their approach goes beyond traditional methods by ensuring that all strategies are not only data-driven but also informed by a deep understanding of human behavior.

Evidence-Based Approach: A Full Funnel Strategy for Sustainable Growth

At the heart of Deep Marketing’s methodology is the “full funnel” approach, which ensures that every aspect of a marketing campaign, from awareness to conversion, is aligned and optimized for maximum performance. This strategy involves a comprehensive analysis of customer behavior and decision-making, allowing the team to create tailored solutions that drive real results.

Rather than relying on trial-and-error tactics or trends, Deep Marketing uses behavioral data and scientific models to build campaigns that are sustainable and scalable. Their work is a testament to the power of combining creativity with rigorous scientific analysis, ensuring that every decision is backed by research and produces measurable outcomes.

The Importance of Ethics in Marketing

In an age where misinformation and misleading marketing tactics are rampant, Deep Marketing is committed to restoring integrity to the industry. Galvani’s dedication to promoting ethical marketing practices is reflected in every project Deep Marketing undertakes. Their mission is to ensure that businesses not only achieve impressive results but do so in a way that is transparent, honest, and rooted in scientific evidence.

“By focusing on evidence-based strategies and promoting transparency, we are challenging the traditional ways marketing is approached. We want to set a new standard for the industry, one where results are driven by integrity and backed by science,” says Galvani.

Looking Forward: The Future of Marketing with Evidence-Based Strategies

As the marketing industry continues to evolve, Deep Marketing’s approach is leading the way in terms of innovation and ethical business practices. The results speak for themselves, with clients consistently achieving greater ROAS and more sustainable growth thanks to the agency’s unique, evidence-driven methodologies.

With the continued collaboration between Galvani and D’Oria, Deep Marketing is poised to remain at the forefront of the marketing world, proving that combining science, data, and integrity can create not only remarkable results but also a more ethical and transparent industry.

For more information about Deep Marketing and their evidence-based marketing strategies, visit Deep Marketing.

About Deep Marketing:

Deep Marketing is a forward-thinking marketing agency that specializes in evidence-based marketing strategies. Founded by Francesco Galvani, the agency applies a “full funnel” approach to ensure clients achieve sustainable growth and measurable results. Deep Marketing combines the latest findings in behavioral neuroscience with proven marketing science to create campaigns that are both ethical and effective.

About Marco D’Oria:

Dr. Marco D’Oria is the Didactic Director of Digital Campus Business School in Italy and a PhD student in Behavioral Neuroscience at IULM University Milan. He collaborates with businesses and agencies to implement data-driven marketing strategies based on the latest scientific research into consumer behavior and decision-making processes.
Email: info@deepmarketing.it or prague@deepmarketing.it
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Company Details

Organization: Deep Marketing

Contact Person: Francesco Galvani

Website: https://www.deepmarketing.it

Email: Send Email

Country: Italy

Release Id: 23102535903