LLM Scout Launches Brand Visibility Dashboard to Help Companies Measure and Improve Presence in AI Search Results
United Kingdom, 15th Sep 2025– LLM Scout today announced the launch of its new “Brand Visibility Dashboard“, a strategic product aimed at helping companies track how they appear or don’t in AI-generated answers from platforms like ChatGPT, Claude, Perplexity, and Google AI Overviews. As generative AI increasingly replaces traditional search engines, the way consumers discover and evaluate brands is changing, and LLM Scout’s latest release is designed to help businesses adapt to this shift.
In the past, being visible online meant ranking on the first page of search engine results. But as generative AI tools provide direct answers instead of a list of links, that model has become outdated. Now, brands are either part of the answer or they’re invisible. This change poses a significant risk to businesses that rely on organic search visibility, yet until now, there has been no reliable way to measure brand presence across AI platforms.
LLM Scout’s “Brand Visibility Dashboard” fills that gap. It gives businesses the ability to monitor whether their brand is being cited, how it’s being described, and whether it’s included in relevant AI-generated responses. It also offers insight into which sources are being referenced by AI models, helping marketing and communications teams understand how to influence visibility and improve message accuracy.
Frank Vitetta, founder of LLM Scout and the AI-focused marketing agency Orchid Box, says the rise of generative AI marks the start of a new era in search – one where visibility is no longer won through keywords or backlinks, but by being selected as part of a machine-generated narrative. “Brands must now compete for inclusion in the single answer a user receives, rather than fighting to outrank others on a page of links,” Vitetta explains.
The Brands dashboard was developed to respond to that competitive pressure. It allows companies to understand how often they’re being mentioned across major AI platforms, whether their message is consistent, and where they may be losing ground to competitors. It also offers the kind of citation transparency that was previously missing from AI search, revealing exactly which articles, databases, and web sources are shaping the answers given by ChatGPT, Claude, and others.
This new level of insight is already proving valuable to digital teams. Some are using the data to adjust PR and content strategies, ensuring their brand is mentioned in sources AI models regularly cite. Others are correcting inaccuracies or outdated descriptions that may have been picked up by older training data. The result is a more intentional, informed approach to shaping brand presence in AI-driven environments.
LLM Scout has designed its platform to be affordable and accessible. While many enterprise SEO tools remain costly and complex, LLM Scout offers a free tier for smaller teams, as well as low-cost professional and enterprise plans for those who require deeper analytics and broader prompt coverage. This pricing model makes it possible for startups and scale-ups to gain the same kind of AI visibility intelligence that larger brands are now pursuing.
The timing of this release aligns with broader changes in how consumers and professionals use AI tools. Increasingly, people are asking ChatGPT for product recommendations, Claude for service comparisons or Google AI Overviews for instant summaries. These interactions aren’t just informational; they influence buying decisions.
Vitetta sees this shift as more than a technical evolution – it’s a behavioral one. He argues that AI visibility will soon be as important as social media presence or organic search traffic, and that brands must treat it as a measurable, actionable channel. In the near future, he predicts that companies will begin reporting AI visibility as a key performance indicator, alongside traditional marketing and communications metrics.
The Brands dashboard represents LLM Scout’s vision for where marketing is headed: a future where brand perception is shaped not just by journalists, influencers, or SEO, but by AI systems capable of summarizing and delivering authoritative responses in real time. For businesses, that future demands a new set of tools, ones that don’t just track traffic, but explain how AI sees them and why.
Teams can now see how AI platforms present their brand to users, track changes over time, and take steps to improve visibility across a growing ecosystem of AI search tools. It’s a shift in how visibility is defined and how it can be managed. LLM Scout believes that every brand deserves to understand how it appears in the answers that are shaping public perception. With this latest launch, it becomes possible to do just that.
About LLM Scout
LLM Scout is an AI visibility platform helping businesses monitor and improve how they appear in generative search results. With prompt-level tracking, citation analysis, and competitive benchmarking across ChatGPT, Claude, Perplexity, and Google AI Overviews, LLM Scout enables companies to manage brand visibility in a rapidly evolving digital landscape.
Contact: Frank Vitetta
Contact number: +44 02074323842
Business mail: support@llmscout.com
Company Details
Organization: LLM Scout
Contact Person: Frank Vitetta
Website: http://www.llmscout.co/
Email: Send Email
Country: United Kingdom
Release Id: 15092533916