The getAwayZ Announces Real-Life Approach to European Travel
the getAwayZ, founded by Erin and Lisa, is redefining how travelers approach Europe. By offering practical insights, honest guidance, and advice drawn from years of living abroad, the platform emphasizes real-life experiences over tourist highlights.
Netherlands, 3rd Feb 2026 – Founded in 2017, the getAwayZ emerged from Erin and Lisa’s personal decision to leave the United States and establish long-term lives in Europe. What began as a relocation from Los Angeles evolved into a sustained exploration of travel when Europe becomes home rather than a temporary destination.
The brand was born from a gap the founders repeatedly encountered: most travel content focuses on idealized itineraries, heavily edited imagery, and unrealistic pacing. the getAwayZ reflects the realities of navigating Europe while balancing family responsibilities, seasonal considerations, housing logistics, transportation, and cultural norms visible only through extended residence.
From the start, the platform positioned itself as a resource for travelers who value context and practicality over spectacle, presenting Europe as a collection of lived environments rather than a checklist of landmarks.
From Relocation to Resource Development
Early years were shaped by the founders’ adjustment to daily life in European cities. Erin, a single mother, and Lisa, navigating midlife reinvention, faced challenges rarely addressed by traditional travel media: school schedules, traveling with pets, understanding regional transport systems, and adjusting expectations around timing and accessibility.
These experiences guided the brand’s approach. Instead of aspirational narratives, the getAwayZ documents what works, what requires adjustment, and what travelers can realistically expect during extended stays. The platform grew organically as readers and listeners resonated with content reflecting their own planning experiences.
To deepen discussions, the brand expanded into a podcast. Episodes explore how travel decisions change when revisiting destinations across seasons, how neighborhoods influence stay quality, and how pacing affects overall experience.
“Travel should work in real life,” said Erin. “Our goal is to share the decisions behind the scenes, not just the finished itinerary.”
Challenging Highlight-Driven Travel Media
the getAwayZ distinguishes itself from highlight-focused travel content. While mainstream media emphasizes visually striking destinations and compressed itineraries, the platform prioritizes repeat exposure and long-term observation. Erin and Lisa revisit locations multiple times, often across several years, assessing how seasonality, infrastructure, and daily rhythms shape experiences.
This approach addresses factors often overlooked in short-term coverage: crowded destinations, regions benefiting from slower pacing, and variations between peak and shoulder seasons. Instead of promoting city hopping, the getAwayZ encourages depth of experience in fewer locations.
Destination guides reflect this philosophy, focusing on neighborhoods over landmarks, transportation feasibility over distance, and accommodation suitability based on traveler profile rather than trendiness.
“Our perspective changed once Europe became our backyard,” Erin noted. “What looks exciting online doesn’t always translate into enjoyable experiences on the ground.”
Practical Insight at the Core
Actionable insight is central to the platform’s content. the getAwayZ addresses travel elements often overlooked in aspirational media: driving routes, parking availability, regional dining customs, and accessibility for families and pets.
The podcast allows Erin and Lisa to unpack decisions such as renting a car, intercity travel with limited time, and how local customs affect scheduling. Episodes reveal how small adjustments, like shifting travel dates or choosing a different neighborhood, can meaningfully improve a trip. The platform emphasizes personalized decision-making over one-size-fits-all solutions.
Experience Over Volume
the getAwayZ focuses on a limited number of destinations with in-depth analysis. Rather than producing brief overviews of numerous locations, the platform offers nuanced recommendations grounded in extended observation.
Guides include commentary on seasonal changes, community-tourism interactions, and functional areas during off-peak months. Logistical considerations such as pet-friendly accommodations, walkable neighborhoods, and local service schedules support travelers prioritizing integration and comfort over rapid sightseeing.
Audience Alignment and Engagement
the getAwayZ connects with travelers seeking clarity rather than aspiration. Its audience includes Americans planning extended European stays, midlife individuals reassessing travel priorities, and families traveling with older children. These travelers value context and decision-making support over curated imagery.
Lisa explained, “We are not offering perfect itineraries. We are offering information that helps people decide what fits their lives, even if it means opting out of something popular.”
Through personal narratives on the podcast and written content, Erin and Lisa provide transparency that resonates with listeners navigating similar challenges.
A Measured Perspective on the Future of Travel
Looking ahead, the getAwayZ continues to refine content in response to evolving travel behaviors. As travelers increasingly seek alternatives to compressed itineraries and high-volume tourism, the platform remains a resource for intentional, experience-focused planning.
Future content will explore travel in the context of long-term living, seasonal variation, and strategies to prioritize quality over quantity. The platform’s commitment is to clarity, honesty, and applicability.
About the getAwayZ
the getAwayZ is a travel brand and podcast founded in 2017 by Erin and Lisa. Built from years of living and traveling across Europe, the platform provides practical travel guidance grounded in real-life experience, focusing on destination depth, seasonal awareness, and realistic planning for meaningful European travel.
Additional insights are available through the getAwayZ website at https://thegetawayz.com, the podcast on Apple Podcasts, and the brand’s social media channels.
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Company Details
Organization: the getAwayZ
Contact Person: Erin
Website: https://thegetawayz.com/
Email: Send Email
Country: Netherlands
Release Id: 03022640923